Every day, millions of newly minted producers and hosts join the ranks of Internet broadcasters, many without formal training. Here at LGK, we’ve heard more than many, worked with a few and unleashed our more than 30-year award-winning background in broadcast production to help you present podcast and online radio programming like a pro to […]
Behind the Screen: Podcast Pitfalls – Planning
Every day, millions of newly minted producers and hosts join the ranks of Internet broadcasters, many without formal training. Here at LGK, we’ve heard more than many, worked with a few and unleashed our more than 30-year award-winning background in broadcast production to help you present podcast and online radio programming like a pro to […]
100 Degrees of Admiration: Thank You Judy McGrath
From pioneers and leaders to just plain “where-the-rubber-meets-the-road” type professionals, the LGK Hotlist of Influential Communicators pays homage to individuals who have had a profound impact upon the industry, our careers and the art and history of effective messaging. In our humble opinion, Judy McGrath is a true pioneer of reinvention, who not only revolutionized […]
Game Changer: Content Crowdsourcing
I have seen the future and it works. – Lincoln Steffens, Journalist (b.1866, d.1936) Content crowdsourcing is so much more than one of those “new, next, now” marketing buzz phrases. It is a pivotal game changer for brands, messaging and the bottom line. Named one of the top trends for 2013, content crowdsourcing is, in […]