As a new week begins, let’s review where last week ended. Below you will find a few headlines, courtesy of Marketing Land, that caught our attention. If you are a small business, they may peak your interest too. The respective articles provide a wealth of insight on news-worthy topics such as people-based testing, International Women’s […]
Small Business Marketing: Content Power
Get your small business mojo in motion with content marketing, a strategic approach of creating and delivering consistent, valuable, and relevant information to customers and prospects. For those serious about marketing the business and brand, harnessing the power of a company’s content assets is an effective strategy to engage, connect, convert and retain. It is […]
Marketing Lessons from the Presidential Campaigns
LGK Note: Don’t ignore the opportunity to put your small business marketing spend into perspective. Below you’ll find an interesting overview of how the 2016 presidential campaigns spent campaign cash. Their strategies invested heavily in branding and online marketing. Herein lays our Spin it in a Minute: You may not be in the race for […]
Small Business Advice from Tim Berry and Ramon Ray
Get your mojo in motion with timeless small business advice from Tim Berry and Ramon Ray, guest experts who appeared on LGK’s The Marketing Mojo Show. In this installment of LGK MarCom Sound Bites, succinct wisdom on business plans and marketing budgets. Tim Berry Tim is the chairperson of Palo Alto Software, which produces business […]