Below you will find three Marketing Communications (Marcom) headlines that caught my attention last week. If you’re a small business, they should peak your interest too. The respective articles provide a wealth of insight and cover the importance and influence of – in no particular order – mobile marketing, millennials and marketing plans. And if […]
Here are three Marketing Communications (MarCom) articles that caught my attention last week. If you’re a small business, they should peak your interest too. The headlines concerning the Flint, Michigan Water Crisis and Wounded Warriors (The Wounded Warrior Project) fiscal management media coverage, hold significant PR lessons. Putting them into perspective, a post on Everything-PR, […]
How many times has this happened to you? You find a good network, platform, app or API to grow your digital IQ, performance, and insight. Then, seemingly out of nowhere, there it is, the “service is ending” announcement. In the case of Topsy, some would argue that the handwriting was on the wall two years […]
From a week showered with trending events, people, places and hashtags (check out Topsy , Google Trends Top Charts and RiteTag), there is a lesson in the choice of two words used by Republican presidential candidate Jeb Bush: stuff happens. It happened, all right, a social stream frenzy of hashtags, memes and commentary in the […]
