In this installment of How’d They Do That, we underscore the importance of hashtag tactics for small business social media marketing. If your strategy does not include tagging a message with a hashtag that is unique to your business or brand, revisit your plan. Don’t miss out on one of the most effective ways to […]
R.I.P. Twitpic
How many times has this happened to you? You find a good – and oftentimes free – network, platform, app or API to grow your online and social media footprint. You’ve configured the code, structured the strategy, uploaded content, and loads of it no less. You are in seamless cruise control – building community, engaging […]
Ripped from the Headlines: Looking for Teens? Here’s Where to Find Them Today
It wasn’t too long ago (6 months, if you must know) we reported on how Facebook was still the clear favorite social media site for teens. Well not so much anymore. Piper Jaffray released the results of their Taking Stock with Teens semi-annual survey and teens’ Facebook usage has dropped by 27% since the last survey […]
Tweeting Basics #1: How to Increase Your Retweet Power
Tweeting is easy and yes, it can be fun. That’s probably why 500 million tweets circle the globe each day, creating lots of tweet pollution and lots of chances to get lost in the mix. But Twitter also provides lots of opportunities to reach your followers and lots of ways to engage new audiences – with […]