Increasing Your Small Business Engagement Rate on Twitter

In this edition of How’d They Do That?, we examine how Hootsuite increased its Twitter engagement rate by a whopping 180 percent in just two months. Hootsuite is a social media management system. Many small businesses use its powerful platform for social network message dissemination and scheduling. [Disclaimer: LGK is a Hootsuite client.] Hootsuite’s focus […]

LGK Tuesday Toolbox: ContentGems

Open up the marketing toolbox and make room for this treasure, ContentGems. Founded in 2011, ContentGems, formerly Intigi, is a web application that helps you find, curate and share engaging content. The application browses through more than 200,000 news sources, blogs and social media accounts to discover and organize content based on your interests and […]