The word crowdsourcing was only added to the Merriam-Webster dictionary in 2011 (and still gets a squiggly red misspelled line under it in Word) and yet in just a few years it has become a defining and alternate source for content marketing. To expand on the definition, crowdsourcing allows businesses to connect with their customers […]
Social Impact 2day: Divabetic
We stand on common ground and rise from common good. So, let’s flex our crowdsourced muscles to support those living with, affected by or at risk of diabetes. Best described as diabetes outreach with sizzle and Wellness with a WOW, Divabetic formed in 2005 shortly after diabetes-related complications claimed the life of R&B legend Luther […]
Game Changer: Content Crowdsourcing
I have seen the future and it works. – Lincoln Steffens, Journalist (b.1866, d.1936) Content crowdsourcing is so much more than one of those “new, next, now” marketing buzz phrases. It is a pivotal game changer for brands, messaging and the bottom line. Named one of the top trends for 2013, content crowdsourcing is, in […]