Started in 2010 by American Express (a very large, Fortune 100 business!) Small Business Saturday (#smallbizsat) was intended to encourage consumers to support small, independent and local businesses. Celebrated on the Saturday after Thanksgiving, it may appear to be Black Friday’s lesser-known cousin, yet it has grown each year in participation by businesses partners, […]
Spice Up Your Marketing Mojo: 4 Success Factors of Professional Design
Two years ago, a survey of more than 1,500 small-business owners, startups and entrepreneurs revealed that small businesses expect professional design to become increasingly important to their success in the years ahead. In a related article featured in the American Express online site Open Forum, Matt Mickiewicz, co-founder of 99designs, the company that conducted the […]
